When it comes to hiring a Fractional Chief Marketing Officer (CMO) it is important to ensure that you have decent execution capability before proceeding. As the most senior hire in the team, you want to ensure your Fractional CMO is leading rather than doing.
What are the Advantages of a Fractional CMO?
Why CMS Solutions Need to Focus More on Usability?
As one of the most mature SaaS categories, the content management system (CMS) market is particularly susceptible to usability issues. The battle between Headless and Traditional Content Management Systems (CMS) is only getting started. In this article, I argue that both sides need to better meet the needs of their users to drive future success. As I’ll argue below, to do that they need to focus more on usability and less on feature enhancements.